Ikota yakho konke ukuthengiswa kwefenisha kuzokwenzeka esiteshini se-inthanethi ngo-2025. Ukuze umkhiqizo wakho wokuthuthukisa ikhaya uwine ngo-2023 nangale kwalokho, lezi yizindlela ezinhlanu zokumaketha namaqhinga ongawabuka.
1. Okungokoqobo ukungathandwa kwabathelisi esikubona
Amakhasimende amaningi ngokwengeziwe anethemba lokuthi azokwazi ukukubona ngeso lengqondo ekhaya lawo lapho ethenga ifenisha entsha.Kungakho silapha sikhuluma ngobuchwepheshe be-augmented reality (AR).Lisebenzisa ifoni yalo, ikhasimende lingakwazi ukubona ukuthi lowo sofa omusha ufana netafula lekhofi ngaphambi kokuba lizibophezele ekuthengeni.Okusho ukuthi, i-AR ayiyona i-gimmick manje kodwa iwumsebenzi owusizo oyiwinile kubathengisi nabathengi babo.Amanye amathuluzi e-AR, njenge-Envision, anciphisa abuyisela ku-80% ngenkathi kukhulisa ukuthengisa ngo-30%.
2. Thenga manje, ukhokhe kamuva
Lapho ukwehla kwamandla emali kukhuphuka kanye nomnotho ongaqinisekile kwenzeka, abathengi bazocabanga kabili ngaphambi kokuthenga okukhulu - ikakhulukazi uma kufanele bakhokhe kusenesikhathi.Izinketho zokukhokha eziguquguqukayo ezifana nokuthenga manje, khokha kamuva (i-BNPL) ingakhuphula ukuguqulwa futhi yandise ukufinyelela kumikhiqizo yakho.I-BNPL ivumela amakhasimende ukuthi akhokhe izinto ngezitolimende eziningi ngaphandle kwezimali ezikhokhwayo.
Bangaphezu kuka-30% abasebenzisi be-inthanethi futhi bangabasebenzisi be-BNPL, futhi izilinganiso zibikezela ukuthi abathengi abayizigidi ezingu-79 e-US bazothembela ku-BNPL ngo-2022 ukuze baxhase ukuthenga kwabo.
3. Ukwesekwa kwamakhasimende okubukhoma
Amakhasimende athengayo ngokuthuthukiswa kwekhaya kwesinye isikhathi adinga ulwazi olwengeziwe ngaphambi kokuthi ekugcineni afake i-oda.Ngokuvamile bazothintana namathimba esevisi yamakhasimende uma bengakwazi ukuthola lolu lwazi kuwebhusayithi yakho.Yingakho ukusekelwa kwamakhasimende bukhoma kubalulekile.Kuhlanganisa abenzeli besevisi yamakhasimende abakhona ukuze basize amakhasimende ngesikhathi sangempela, ngocingo noma ngengxoxo.
Ukwesekwa kwamakhasimende okubukhoma kubaluleke kakhulu uma sikhuluma ngokuthenga ku-inthanethi kwezinto ezidinga ulwazi oluthile lobuchwepheshe.Ukukhanyisa kuyisigaba sobuchwepheshe kakhulu.Idinga izingxenye ezahlukene zikagesi ukuze zifakwe.Ngokuqinisekile sandisa ulwazi lwethu lwesayithi ngamaqembu abukhoma okuthengisa, azinze lapha e-US, anolwazi kakhulu.Ngezinye izikhathi lokhu kuzosiza abantu bazizwe bekhululekile ekwenzeni isinqumo.
4. Ukuhwebelana kwezenhlalo
Ukufakazela iqiniso inkundla yezokuxhumana ibalulekile ekukhangiseni kokuthuthukiswa kwekhaya, ungabheki okungaphezu kwe-Pinterest.Ngokuvamile singena ku-inthanethi ukuze sithole ugqozi lwesakhiwo sangaphakathi lapho sihlela iphrojekthi yokuhlobisa kabusha.
Ngakho-ke, ezentengiselwano zomphakathi zivala igebe phakathi kokuhlola nokuthenga, okuvumela ifenisha eku-inthanethi nemikhiqizo yokuhlobisa ukuthi ihlanganise imikhiqizo yabo ezinkundleni zokuxhumana.Ukusuka ku-Instagram kuye ku-Facebook, izinkundla zokuxhumana ezinkulu zonke zifaka izici ze-e-commerce isitolo sakho sokuthuthukisa ikhaya esingazisebenzisa ngokunenzuzo.
5. Okuqukethwe okukhiqizwa umsebenzisi
Izithombe, amavidiyo, nezibuyekezo ezibhaliwe konke kungokwe-UGC.Njengoba i-UGC ivela kubantu bangempela hhayi uhlobo, idlala indima ebalulekile ekunikezeni ubufakazi bomphakathi kanye nokuqinisekisa abathengi ngekhwalithi ephezulu yomkhiqizo.Futhi i-UGC inomthelela omkhulu kubathengi abaningi - ngokusebenzisa izithombe namavidiyo ekhasimende, ungakwazi ukwandisa amathuba okuthenga ngo-66% no-62%, ngokulandelana.
Isikhathi sokuthumela: Apr-25-2023