Ikota yazo zonke iintengiso zefenitshala ziya kwenzeka kwitshaneli ye-intanethi ngo-2025. Ukuze i-brand yakho yokuphucula ikhaya iphumelele ngo-2023 nangaphaya, ezi ziindlela ezintlanu zokuthengisa kunye namaqhinga okubukela.
1. Inyani eyongeziweyo
Abathengi abaninzi ngakumbi banethemba lokukwazi ukuyibona kwikhaya labo xa bethengela ifenitshala entsha.Yiyo loo nto silapha sithetha ngetekhnoloji ye-augmented reality (AR).Esebenzisa ifowuni yakhe, umthengi unokubona ukuba loo sofa intsha ihambelana netafile yekofu ngaphambi kokuba azibophelele ekuthengeni.Oko kukuthi, i-AR ayisiyonto igimmick ngoku kodwa iluncedo olusebenzayo oluyimpumelelo kubathengisi kunye nabathengi babo.Ezinye izixhobo ze-AR, ezifana ne-Envision, iyancipha ibuyisela ukuya kuthi ga kwi-80% ngelixa inyusa intengiso nge-30%.
2. Thenga ngoku, uhlawule kamva
Xa ukunyuka kwamaxabiso kunye noqoqosho olungaqinisekanga lusenzeka, abathengi baya kucinga kabini ngaphambi kokuthenga izinto ezinkulu - ngakumbi ukuba kufuneka bahlawule kwangaphambili.Iinketho zokuhlawula eziguquguqukayo ezifana nokuthenga ngoku, hlawula kamva (i-BNPL) inokunyusa ukuguqulwa kunye nokwandisa ukufikelela kwiimveliso zakho.I-BNPL ivumela abathengi ukuba bahlawule izinto ngezavenge ezininzi ngaphandle komrhumo.
Ngaphezulu kwe-30% yabasebenzisi be-intanethi nabo bangabasebenzisi be-BNPL, kwaye uqikelelo luqikelelwa ukuba abathengi abazizigidi ezingama-79 e-US baya kuxhomekeka kwi-BNPL ngo-2022 ukuxhasa ukuthenga kwabo.
3. Live inkxaso kubathengi
Abathengi abenza izinto zokuphucula ikhaya ngamanye amaxesha bafuna ulwazi oluthe kratya ngaphambi kokuba bafake iodolo.Ngokuqhelekileyo baya kunxibelelana namaqela eenkonzo zabathengi ukuba abafumani olu lwazi kwiwebhusayithi yakho.Yiyo loo nto inkxaso yabathengi ephilayo ibalulekile.Ibandakanya iiarhente zenkonzo yabathengi abakhoyo ukunceda abathengi ngexesha lokwenyani, ngefowuni okanye ngencoko.
Inkxaso yomthengi ophilayo ibaluleke kakhulu xa sithetha ngokuthenga kwi-intanethi kwizinto ezifuna ulwazi oluthile lobugcisa.Ukukhanyisa ludidi lobugcisa kakhulu.Ifuna amacandelo ombane ahlukeneyo ofakelo.Ngokuqinisekileyo siyawandisa amava ethu esayithi kunye namaqela athengisayo, asekwe apha e-US, anolwazi kakhulu.Ngamanye amaxesha oku kuya kunceda abantu bazive bekhululekile ekwenzeni isigqibo.
4. Urhwebo lwentlalo
Ukungqina inyani imidiya yoluntu ibalulekile ekuphuculeni ukuthengisa ekhaya, ungajongi ngaphaya kwePinterest.Sihlala singena kwi-Intanethi ukufumana inkuthazo yoyilo lwangaphakathi xa sicwangcisa iprojekthi yokuhombisa kwakhona.
Ke ngoko, urhwebo lwezentlalo luvala umsantsa phakathi kokuhlola nokuthenga, luvumela ifenitshala ye-intanethi kunye neempawu zokuhombisa ukuba zibandakanye iimveliso zazo kwimidiya yoluntu.Ukusuka ku-Instagram ukuya kuFacebook, iinethiwekhi ezinkulu zentlalo zonke zibandakanya amanqaku e-e-commerce apho ivenkile yakho yokuphucula ikhaya inokusebenzisa ithuba.
5. Umxholo owenziwe ngumsebenzisi
Imifanekiso, iividiyo, kunye nophononongo olubhaliweyo zonke zeze-UGC.Kuba i-UGC ivela kubantu bokwenyani hayi uphawu, idlala indima ebalulekileyo ekuboneleleni ngobungqina bentlalontle kunye nokuqinisekisa abathengi bomgangatho ophezulu wemveliso.Kwaye i-UGC inempembelelo enkulu kubathengi abaninzi - ngokusebenzisa iifoto zabathengi kunye namavidiyo, unokwandisa amathuba okuthenga nge-66% kunye ne-62%, ngokulandelanayo.
Ixesha lokuposa: Apr-25-2023