Chikamu chechina chezvose zvinotengeswa zvefenicha zvichaitika muchiteshi chendaneti panosvika 2025. Kuti brand yako yekuvandudza imba ikunde muna 2023 zvichienda mberi, aya ndiwo maitiro mashanu ekushambadzira uye maitiro ekuona.
1. Yakawedzerwa chokwadi
Vatengi vakawanda vanotarisira kukwanisa kuzviona mumba mavo pavanenge vachitenga fenicha itsva.Ndosaka tiri pano tichitaura nezve augmented reality (AR) tekinoroji.Uchishandisa foni yavo, mutengi anogona kuona kana sofa nyowani inoenderana netafura yekofi vasati vazvipira kutenga.Kureva kuti, AR haisi gimmick ikozvino asi inoshanda inoshanda iyo inokunda-kuhwina kune vatengesi nevatengi vavo.Mamwe maturusi eAR, seEnvision, anodzikira anodzokera kusvika pa80% uku achiwedzera kutengesa ne30%.
2. Tenga ikozvino, bhadhara gare gare
Kana inflation ichikwira uye hupfumi husina chokwadi hunoitika, vatengesi vachafunga kaviri vasati vatenga zvinhu zvikuru - kunyanya kana vachifanobhadhara.Flexible kubhadhara sarudzo sekutenga izvozvi, bhadhara gare gare (BNPL) inogona kuwedzera shanduko uye kuwedzera kuwana kune zvigadzirwa zvako.BNPL inobvumira vatengi kubhadhara zvinhu muzvikamu zvakawanda pasina muripo.
Vanopfuura makumi matatu muzana evashandisi veinternet zvakare vashandisi veBNPL, uye fungidziro inofungidzira kuti 79 miriyoni vatengi muUS vachavimba neBNPL muna 2022 kuti vawane mari yekutenga kwavo.
3. Rarama mutengi rutsigiro
Vatengi vari kutenga zvekuvandudza imba dzimwe nguva vanoda rumwe ruzivo vasati vazoisa odha.Ivo vanowanzo sangana nemapoka ebasa revatengi kana vakatadza kuwana ruzivo urwu pawebhusaiti yako.Ndosaka raramo mutengi rutsigiro zvine basa.Zvinosanganisira vamiririri vebasa revatengi varipo kubatsira vatengi munguva chaiyo, nerunhare kana kutaura.
Rutsigiro rwemutengi Rarama rwakakosha kana tichitaura nezve online kutenga zvinhu zvinoda ruzivo rwehunyanzvi.Kuvhenekera iboka rehunyanzvi.Inoda zvinhu zvakasiyana-siyana zvemagetsi zvekuisa.Isu tinowedzera ruzivo rwesaiti yedu nezvikwata zvekutengesa zvepamoyo, zvakavakirwa muno muUS, izvo zvinonyatsoziva.Dzimwe nguva izvi zvichabatsira vanhu kunzwa vakasununguka pakuita sarudzo.
4. Kutengeserana kwevanhu
Kuratidza chokwadi chesocial media chakakosha pakuvandudza kushambadzira kwemba, usatarise kupfuura Pinterest.Isu tinowanzoenda online kuti tiwane kurudziro yemukati medhizaini patinoronga chirongwa chekushongedzazve.
Naizvozvo, kutengeserana munharaunda kunovhara mukaha uripo pakati pekuongorora nekutenga, zvichibvumira fenicha yepamhepo nemhando dzekushongedza kuti dzisanganise zvigadzirwa zvavo mumagariro enhau.Kubva pa Instagram kuenda kuFacebook, makuru masocial network ese anosanganisira e-commerce maficha ayo chitoro chako chekuvandudza imba chinogona kutora mukana.
5. Zvinyorwa zvinogadzirwa nemushandisi
Mifananidzo, mavhidhiyo, uye ongororo yakanyorwa zvese ndezveUGC.Sezvo UGC ichibva kuvanhu chaivo uye kwete iyo mhando, inoita basa rakakosha mukupa humbowo hwemagariro uye kuvimbisa vatengi nezvemhando yepamusoro yechigadzirwa.Uye UGC ine simba guru kune vakawanda vatengi - nekushandisa vatengi mapikicha nemavhidhiyo, unogona kuwedzera mukana wekutenga ne 66% uye 62%, zvichiteerana.
Nguva yekutumira: Kubvumbi-25-2023