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izindaba

Amathrendi Wokuthuthukisa I-eCommerce Yasekhaya ngo-2023

1. Ukubaluleka kokuqukethwe okukhiqizwa umsebenzisi kukhula njalo

Okuqukethwe okukhiqizwe ngabasebenzisi kwekhwalithi ephezulu (isibonelo, ukubuyekezwa kwemikhiqizo, amavidiyo e-unboxing, izithombe, nokunye okuqukethwe, okudalwe abathengi ngabanye) kunomthelela osobala embonini yezitolo ethuthukisa ikhaya, njengoba kwandisa kakhulu amathuba okuthenga, kwakha ukwethenjwa kwekhasimende futhi brand ukwethembeka.Abaningi abangaba abathengi bathi izinto zokufundisa ezengeziwe mayelana nemikhiqizo yokuthuthukisa ikhaya, njengezifundo, usizo lochwepheshe, noma ukubuyekezwa okusebenzayo kubaluleke kakhulu kubo ukuze benze isinqumo sokugcina.

Okusho ukuthi, izitolo ze-eCommerce ezithuthukisa ikhaya akufanele zibukeze kancane ukubaluleka kokuqukethwe okukhiqizwa umsebenzisi kwebhizinisi labo, futhi zikufake esu labo lokumaketha okuqukethwe.

 

2. Ukuqhubekela phambili ekusimameni

I-Eco-friendly kanye nokusimama kuba izitayela ezibalulekile zemboni yokuthuthukisa ikhaya.Abathengi baqaphela kakhulu ukuthenga, okusho ukuthi bancamela ukukhetha imikhiqizo yokuthuthukiswa kwekhaya ye-DIY etholakala eco-friendly.Amabhrendi nabakhiqizi abenza isenzo sokusiza imvelo futhi benze umthelela omuhle emphakathini, nabo bayavuna.

Uhulumeni ukhipha imithetho eminingi yekhwalithi yamabhizinisi e-eCommerce.I-EPEL (European Product Database for Energy Labelling) ivumela ngisho nabathengisi ukuthi bahlole ukuthi abahlinzeki babo bayavumelana yini nemvelo futhi bahambisane nekhwalithi ephezulu.

 

3. Umthelela "Wokusebenzela ekhaya".

Umsebenzi wakude, odalwe ukuvalwa kwe-COVID-19, uguqule izindlu zabantu zaba amahhovisi asekhaya, okulokhu kunomthelela ekuthengisweni kwezitolo ezithuthukisiwe zasekhaya.Abathengi bathenga imikhiqizo yokuthuthukisa ikhaya engagcini nje ngokukhulisa ukunethezeka kwabo kodwa futhi ekhulisa umkhiqizo wabo womsebenzi.Umqondo wokuklama ikhaya uyashintsha, ngakho-ke, amakhasimende athambekele ekuthengeni imikhiqizo yokuthuthukisa ikhaya angeke acabange ukuyithenga ngenkathi esebenza ehhovisi.Njengoba izinkampani eziningi zikhetha ukwenza umsebenzi zikude zibe yingxenye yemisebenzi, cishe “ihhovisi lasekhaya” lizohlala phakathi kwezitayela zomkhakha wokuthuthukisa ikhaya.

 

4. Inhloso kabusha yezikhala ezikhona

Ukusesha imisebenzi eminingi emisha yamagumbi kungenye yamathrendi akamuva emakethe yokuthuthukisa ikhaya.Izindawo ezinezinhloso eziningi nezilungisiwe ziya ngokuya zithandwa, kanye nokusebenzisa izinto eziphinde zasetshenziswa esikhundleni sokuthenga ezintsha.Lo mkhuba kufanele ukhumbuze abadlali bemboni yokuthuthukisa ikhaya ngokuhlinzeka ngemikhiqizo eyengeza inani lasekhaya futhi, njengoba sekushiwo, yanelise isidingo sekhasimende sokusebenzisa okuzinzile.


Isikhathi sokuthumela: May-03-2023