1. Qhov tseem ceeb ntawm cov neeg siv cov ntsiab lus tsim los txuas ntxiv
Cov neeg siv khoom tsim cov ntsiab lus zoo (piv txwv li, kev tshuaj xyuas cov khoom lag luam, cov yeeb yaj kiab unboxing, cov duab, thiab lwm cov ntsiab lus, tsim los ntawm tus neeg yuav khoom) muaj kev cuam tshuam rau kev txhim kho tsev hauv khw muag khoom, vim nws ua rau muaj kev pheej hmoo ntawm kev yuav khoom, ua rau cov neeg siv khoom ntseeg siab thiab hom loyalty.Ntau tus neeg yuav khoom muaj peev xwm hais tias cov ntaub ntawv kev kawm ntau ntxiv txog cov khoom txhim kho hauv tsev, xws li kev qhia, kev pab kws tshaj lij, lossis kev tshuaj xyuas cov tswv yim tseem ceeb heev rau lawv los txiav txim siab zaum kawg.
Qhov ntawd yog hais tias, kev txhim kho hauv tsev eCommerce khw yuav tsum tsis txhob kwv yees qhov tseem ceeb ntawm cov neeg siv tsim cov ntsiab lus rau lawv cov lag luam, thiab suav nrog hauv lawv cov ntsiab lus kev lag luam.
2. Tsiv mus rau kev ruaj ntseg
Eco-friendliness thiab sustainability tau dhau los ua qhov tseem ceeb hauv kev txhim kho tsev hauv kev lag luam.Cov neeg siv khoom tau paub ntau ntxiv txog kev yuav khoom, uas txhais tau hais tias lawv nyiam xaiv cov khoom siv hauv tsev zoo nkauj DIY.Hom thiab cov tuam txhab lag luam uas tau nqis tes los pab qhov xwm txheej thiab ua rau muaj kev cuam tshuam zoo hauv zej zog, kuj tau txais txiaj ntsig.
Tsoomfwv tau tshaj tawm ntau thiab ntau txoj cai zoo rau kev lag luam eCommerce.EPREL (European Product Database for Energy Labelling) txawm tso cai rau cov khw muag khoom los xyuas seb lawv cov neeg muag khoom puas yog tus phooj ywg zoo thiab khaws cov khoom zoo.
3. "Ua hauj lwm hauv tsev" cuam tshuam
Kev ua haujlwm nyob deb, tshwm sim los ntawm COVID-19 kev kaw cia, hloov tib neeg lub tsev mus rau qhov chaw ua haujlwm hauv tsev, uas ua rau muaj kev cuam tshuam rau kev txhim kho tsev muag khoom muag.Cov neeg siv khoom lag luam rau cov khoom txhim kho hauv tsev uas tsis yog tsuas yog ua kom lawv txoj kev nplij siab xwb tab sis kuj ua rau kom lawv cov khoom tsim tau zoo.Lub tswv yim ntawm kev tsim vaj tsev hloov pauv, yog li ntawd, cov neeg siv khoom nyiam yuav cov khoom txhim kho hauv tsev uas lawv tsis xav yuav thaum ua haujlwm hauv chaw ua haujlwm.Raws li ntau thiab ntau lub tuam txhab xaiv los ua haujlwm nyob deb ntawm txoj haujlwm, feem ntau tej zaum "chaw ua haujlwm hauv tsev" yuav nyob ntawm qhov kev txiav txim siab tshaj plaws hauv kev lag luam txhim kho tsev.
4. Repurpose ntawm qhov chaw uas twb muaj lawm
Tshawb nrhiav cov chav 'cov haujlwm tshiab ntau yam yog ib qho kev txhim kho hauv tsev tshiab tshaj plaws.Ntau lub hom phiaj thiab qhov chaw kho dua tshiab tau dhau los ua neeg nyiam, nrog rau siv cov khoom siv rov ua dua tshiab tsis yog yuav khoom tshiab.Cov qauv no yuav tsum nco ntsoov cov neeg ua haujlwm txhim kho tsev hauv kev lag luam ntawm kev muab cov khoom lag luam ntxiv cov nqi hauv tsev thiab, raws li tau hais dhau los, txaus siab rau cov neeg siv khoom xav tau kev noj qab haus huv.
Post lub sij hawm: May-03-2023