1. Akamaro k'ibikoresho byatanzwe nabakoresha bihora byiyongera
Ibicuruzwa byujuje ubuziranenge byakozwe nabakoresha (urugero, gusubiramo ibicuruzwa, videwo yo guterana amakofe, amafoto, nibindi bikoresho, byakozwe nabaguzi kugiti cyabo) bigira ingaruka zigaragara mubucuruzi bwogutezimbere urugo, kuko byongera cyane amahirwe yo kugura, byubaka abakiriya kandi ubudahemuka.Abashobora kugura benshi bavuga ko ibikoresho byinshi byuburezi bijyanye nibicuruzwa biteza imbere urugo, nk'inyigisho, ubufasha bw'inzobere, cyangwa isuzuma rifatika ni ngombwa kuri bo gufata icyemezo cya nyuma.
Nukuvuga ko iterambere ryurugo ububiko bwa eCommerce butagomba gupfobya akamaro kibyakozwe nabakoresha kubucuruzi bwabo, kandi bikabishyira mubikorwa byo kwamamaza ibicuruzwa.
2. Kugenda ugana kuramba
Ibidukikije-ibidukikije no kuramba birahinduka ingenzi ziterambere ryurugo.Abaguzi barushaho kumenya ibijyanye no guhaha, bivuze ko bahisemo guhitamo ibidukikije bitangiza ibidukikije DIY ibicuruzwa biteza imbere urugo.Ibicuruzwa nababikora bafata ingamba zo gufasha ibidukikije no kugira ingaruka nziza mubuzima, nabo barabishyigikiye.
Guverinoma irekura amabwiriza menshi kandi meza y’ubucuruzi bwa eCommerce.EPREL (Ububiko bwibicuruzwa byuburayi byerekana ingufu za labels) ndetse yemerera abadandaza kugenzura niba abatanga ibicuruzwa bitangiza ibidukikije kandi bigendana nubwiza buhanitse.
3. Ingaruka “Kora kuva murugo”
Imirimo ya kure, yatewe no gufunga COVID-19, yahinduye amazu yabantu ku biro byurugo, ibyo bikomeza kugira uruhare mu kugurisha ibicuruzwa mu ngo.Abaguzi bagura ibicuruzwa biteza imbere urugo bitongera ubworoherane gusa ahubwo binongera umusaruro wakazi.Igitekerezo cyo gushushanya urugo kirahinduka, kubwibyo, abakiriya bakunda kugura ibicuruzwa biteza imbere urugo batigeze batekereza kugura mugihe bakora mubiro.Mugihe ibigo byinshi kandi byinshi bihitamo gukora akazi kure nkigice cyimirimo, birashoboka cyane ko "ibiro byo murugo" bizaguma mubikorwa byingenzi byo guteza imbere urugo.
4. Gusubiramo imyanya ihari
Gushakisha ibyumba 'imirimo mishya myinshi nimwe mubikorwa bigezweho byo guteza imbere urugo.Ibibanza byinshi-byahinduwe kandi bigenda bivugururwa bigenda byamamara, kimwe no gukoresha ibintu byasubiwemo aho kugura bishya.Iyi myumvire igomba kwibutsa abakinyi batezimbere uruganda gutanga ibicuruzwa byongera agaciro murugo kandi nkuko bimaze kuvugwa, guhaza ibyo umukiriya akeneye kubikoresha birambye.
Igihe cyo kohereza: Gicurasi-03-2023